Spoiler: No major changes to using X, but minor fine-tuning
From the last blog post, you’ll notice there were only three (3) referrals from X to this website, so why decide to keep an effort on X and not on Threads? Let’s look at the data. These are data based decisions.
Here’s the Plus ChatGPT analysis based on Zoho Social reports. Here’s one example of the reports, this activity starting about May 1st, 2025:
🐦 X (Twitter) Engagement Insights
🏆 Top Performing Days:
- May 3, 2025 = Major spike with 18 engagements
- Strong activity also on May 7–9 and May 24
📊 Overall Stats:
- Some solid spikes compared to Threads
- Average Engagement/Day is still modest, but better than Threads
🔍 What’s Likely Working:
- Posts on those top days may have hit:
- The right time of day
- A trending or emotional topic
- Better hashtags or mentions
✅ Recommendations:
- Look at what you posted on May 3, May 7–9—then reuse or remix that tone/topic.
- Post consistently—X rewards regular daily posts, even simple ones.
- Try quote-tweeting or commenting on others’ posts to increase visibility.
- Add 2–3 relevant hashtags and pin top-performing posts.
Overall, these recommendations are building up to a major shift in thinking, but we’ll get to that in last post on this topic.